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Festival Sea Otter Europe 2022, By Tuvalum

Festival Sea Otter Europe 2022, By Tuvalum

The echoes of the reference cycling festival in Spain still resonate, held from September 23 to 25. For big brands (and not so great), Be Otter Europe It is already a must. During a weekend, Girona becomes European capital of the bicycle. And Tuvalum was present to tell it from within. Our first be Otter as exhibitors leaves us a good taste. We have shared our value proposition with cyclists, friends and customers. The effort has been worth it and it is fair to recognize the enormous work of our Equipazo. Beyond our performance, we could also take the pulse to the sector and, of course, also enjoy the news.


📺 In this video you can contemplate a summary of our passage by being Otter. But we have much more to tell you! 


Visiting the Expo de Sea Otter area

There was time to visit the Expo zone and enjoy bikes and rally components difficult to see outside this context. Although the general feeling is that the novelties were not so many, there is always room for surprise. And so it was. We stopped at the brand stands top To know bike details that attracted our attention especially. We stopped, for example, in Cervélo, where we could admire some of the wonders of the fair: the S5, to which they define without complexes as "the fastest bike of the modern era." Next to nothing.

📺 Our friend Eli, from Cervélo, He told us details of the S5. Without a doubt, one of the road bikes that dazzled. Eli also discovered the machine of Cousin roglič. Simply, spectacular. 


Of course, we did not want to miss the appointment with the Spanish brands. We fall in love, of course, of the BH Lynx Race Evo Carbon 9.9: the beast of the great David Valero. Not every day you are lucky enough to caress the machine of an entire runner -up of the world. We hallucinate especially with its spectacular Cockpit Gemini pröpus, pure engineering focused 100% to XC. If you also want the same model of David Valero, do not hesitate to visit our section of Bicycles BH Lynx.

In a national code, we also take the opportunity to visit one of the brands that is best doing things in recent times: MMR. Excellent product at a reasonable price. A firm that wins whole day by day and is already a reference in all international tests. We wanted to know a little more about its star models, both on the road and on the mountain. We refer to the MMR ADRENALINE SL, adopted by the professional team of the Caja Rural, and to the MMR Kenta SL, released in Tokyo games by Nadir Colledani. A safe value also in the tests of the World Cup, in which the MMR Factory Racing Team.


📺 Chema told us the excellence of the two Crown jewelry of the Asturian brand: the adrenaline sl and the Kenta SL.


Walking through the festival allowed us to discover surprising alternatives to the established brands. We loved the proposal of Axalko, a bicycle brand in the Basque Country that designs unique high -end paintings. Manufactured in wood And natural fibers, there are no two the same. A commitment to sustainability and exclusivity.

📺 We talked to Felipe, of Axalko, who told us details of this particular bicycle concept, comparable in benefits to any models of already established brands.


Beyond concrete brands, be it Otter became the paradise again demo. Hundreds and hundreds of fans took the opportunity to try bicycles of all brands. Without a doubt, the best way to reason a purchase decision. On the other hand, Girona again claim his role as one of the European capitals of cycling. And, in particular, of the modality of Grave. The invasion of practitioners of this specialty he was overwhelming throughout the three days of the festival. To this was added an imposing offer of models by all brands.

 

Active presence

From Tuvalum, we take advantage of our presence in Sea Otter to organize a couple of activities with some of the Youtubers o Most popular content creators of the national cycling panorama: Daniel Race and Bikineros. We organized two charletas, which were frankly pleasant. Daniel Race shared his most personal experience in space Hall of Fame of the festival. We asked him about his beginnings on social networks and shared with us less known and intimate aspects of his career. Very interesting.

📺 In this video you can enjoy with the charta we had with Dani. His ability to communicate is huge.


Nor did they disappoint Bikineros, who approached our stand. Microphone in hand, shared anecdotes and their particular way of understanding cycling, and life in general. It was great and the public answered with smiles and the occasional curious question.

Bikineros, at a time of the colloquium in the tent of Tuvalum.

We miss, why not also say it, our ambassador: THE GIRL OF THE PORTS (Ester Iniesta). However, his absence had a reason for weight: be it Otter coincided with his participation in the queen of cycling tests in Spain: the breakthrough. In the end, 7 hours and 19 minutes for our Aragonese champion. Top 10 and gold medal. Congratulations, Ester!

But let's go back to the festival, which is still cloth to cut. We wanted to take advantage of the party to reward the confidence of our followers and visitors. We found a good idea Draw a bicycle of mountain among all of them. Specifically, of the brand Bianchi. The dynamic, very simple: scan a QR, register and voila.

To designate winner, or winner, we decided to rely on an innocent hand. And what better person, precisely, that our ambassador: the port girl. In the end, the bike took it Leonardo Miralles, resident in Deltebre (Tarragona). It was fun to communicate the news. His surprise was capital, ensuring that "never" had anything. I told us live from the countryside, where he was collecting olives at that precise moment. Word.


📺 Do you feel like seeing how we have done the bicycle raffle? Here are the video. We have taken the opportunity to also designate winner of a second bike. In this case, which we also draw in Festibike, the bicycle meeting held in Madrid from September 9 to 11. We also went there as exhibitors.


Be Otter also supposed our meeting in person with Andrea Dessimoni, Italian youtuber and influencer. Better known as Ilbiker, has trusted Tuvalum, so that we collaborate together in Italy for a few months now. Taking advantage of his presence, we share an epic route on Saturday morning on the Costa Brava, whose track In Strava you can consult here.

A path, by the way, designed by Andrea himself before approaching Girona.

 Image: The tour in the company of our Italian "youtuber" was sown with postcard panoramic views.

It was a journey of 110 km and 1,300 m of accumulated slope with exit and arrival in Girona. We enjoy beautiful panoramic roads, especially in the coastal section between Tossa de Mar and Sant Felíu de Guixols.


📺 In this video, you can see a summary of our passage biker Italian by being Otter and, of course, for the Festival's Tuvalum space. 


In the end. We would have many more things to tell you, but surely you already have a clearer idea of ​​what a festival of this type implies. Let's say it is Otter is an appointment to be. This is understood by the big brands, which do not hesitate to put all the meat on the grill and call their most recognized ambassadors. We could see Carlos Verona and Imanol Erbiti, the pros From Movistar, signing autographs in the space of Abus, one of the team's sponsors. In fact, the transfer of known faces was a constant throughout the weekend. 

We were able to congratulate David Valero, we crossed with the great Tomi Misser And the presence of José Antonio Hermida In the stand of Merida. From there, he shared pedaling with cyclists interested in trying the demo bikes of the Taiwanese brand. Incredible his power of call

We also greet two legends of our cycling: Óscar Freire and Samuel Sánchez. By the hand of MMR, They could be seen for Girona throughout the weekend. The influx of Youtubers and Influencers It was huge, confused among the huge number of visitors. According to the organization around 60,000 people.

It seems clear that it is Otter is, in addition to many things, a first -order social encounter. If you have occasion, do not hesitate to sign up for the party. We are already looking forward to the 2023 edition.

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